Founded in 1942, Panamericana de Patentes y Marcas has impressed both clients and competitors, especially in trade mark prosecution. The family-run IP boutique has particular experience in the fields of industrial design and utility models and also successfully handles litigation, infringement actions and criminal actions relating to intellectual property. It represents famous brands including L'Oréal, Kraft, Microsoft, The Body Shop and the Fédération Internationale de Football Association (FIFA).
Peers describe Panamericana as a "respectable", "serious" and "well-organised" firm. One client said: "They are well-informed, reasonable, prompt in their replies and a pleasure to work with."
Panamericana is well known for its contributions to the community. It does pro-bono work for Brigada Collejera de Apoyo a la Mujer, which works with prostitutes and manufactures condoms sold under various trade marks. It also donates to good causes including orphanages, medical charities and the Red Cross.